Learn to design beautiful strategic brands with our Brand Design Mastery course - https://bit.ly/3FMaM8o

Download the brief Rachel is working on here:
https://bit.ly/3TsNZTU

Building a portfolio that is credible enough to attract more clients is much easier if you use conceptual projects! Here, Rachel takes us step by step through a conceptual brief and how to develop a brand identity.

CHAPTERS
00:00 - Intro
00:18 - Strategy
01:53 - Mood board
09:24 - Sketching process
22:42 - Refining the logo
33:51 - Testing colors
43:17 - Illustration sets and graphics
48:57 - Mockups
51:05 - Presentation

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Flux Academy's Instagram https://www.instagram.com/flux.academy/
Rachel’s Instagram https://www.instagram.com/moka_brand_studio/


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