When it comes to business innovation and growth, projects can be difficult organise and structure. Get your downloadable guide to the Three Horizons of Growth here: https://hubs.la/H0WkQ5x0

We’ve adapted McKinsey's ‘Three Horizons of Growth’ to create our own innovation resource to help us to align business innovation with business growth and manage our product portfolios!

Product portfolios are pretty tricky to manage. Alongside the core business, you’ll likely be testing alternative business models, revenue models, new products, experiments and even whole new businesses, while ensuring and developing product market fit. So how do you keep track of all of these proposals?

The Three Horizons of Innovation and Growth help to classify these projects and products in a sensible way that looks at the long, medium and short term needs. When it comes to product innovation, you’ll need to balance the potential pay off of an idea with the level of risk that that project will involve.

By using three horizons, you can establish which products are your core business offerings, which are adjacent offerings, and which are huge, potentially market-disrupting ideas, and decide how to balance your resources between them to maximise and optimise business innovation and encourage company growth.

At Growth Tribe, we work with an “innovate or die” mentality, designed to keep us on our toes and ahead of the curve.

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Did you know that if you are in the Netherlands, and an EU citizen you can get €1,000 towards a course? Meaning you can learn with Growth Tribe for free.

For more info and to apply → https://grow.ac/STAP-YouTube

Or find out more about our on-demand courses → https://grow.ac/learn-with-growthtribe
→ Digital Marketing Certificate
→ Growth Marketing Certificate
→ Growth Strategies Certificate (Live)
→ Conversion Rate Optimisation
→ Data Fundamentals Certificate
→ Business Analytics Certificate
→ Data Visualisation & Storytelling Certificate
→ Digital Leadership Certificate
→ Project Management Certificate
→ Crypto & Web3 Foundations Certificate
→ Design Thinking Certificate


Ready to train your team? Here are our corporate solutions for growth, innovation and data capabilities.
→ https://grow.ac/train-my-team

Check out our blog for articles, reports, resources and webinars.
→ https://grow.ac/growthtribe-blog

You can also follow us on Social Media here for even more learning materials:
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Twitter: https://twitter.com/GrowthTribe

Video URL: https://youtu.be/p4StBoBAzTA

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