Delve into the world of subscription-based businesses with Corbin Norman, Senior Growth Manager at Connecterra, as he shares invaluable insights on retaining subscribers. Hosted by Alain Abou Athmeh, Growth Marketing Strategist, this video explores strategies, metrics, and tactics essential for sustaining growth in subscription models. And Learn Why is retention vital in subscription based models

Key Takeaways:
Importance of unit economics and lifetime value in subscription models.
Utilising cohort analysis to understand and enhance retention rates.
Strategies for engaging subscribers through email marketing and influencer partnerships.
Navigating challenges like content costs and customer churn in subscription-based businesses.

Speakers:
• Alain Abou Athmeh: Growth Marketing Strategist & Public Speaker at Growth Tribe.
• Corbin Norman: Senior Growth Manager at Connecterra, Board Member at Hypherdata.

Stay informed and empowered with expert insights into growth marketing strategies. Don't forget to subscribe for more valuable content and elevate your digital skills!

Are you ready to bring your company’s performance to the next level?

Try the revolutionary Growth Tribe learning platform, featuring 500+ hours of cutting-edge digital content. It’s the only platform you need to stay ahead of the digital game.

Try it for free:https://grow.ac/free-demo
Book call: https://grow.ac/book-a-call/teams

Under a team plan (5+ members), you can also take advantage of blended learning, combining self-paced online modules and live sessions led by expert trainers.

What can you expect?

- Pick one of the 15 internationally recognised certificates in Growth & Marketing, Data & AI or Business & Innovation
- Choose from 75+ on-demand modules in our extensive and refreshed library
- Receive 24+ micro-learnings to stay up-to-date with the most recent professional developments in your field
- Get access to 100+ downloadable resources, including frameworks and templates
- Receive customised learning journey specially tailored to your organisational needs
- Blind of live sessions with on-demand-modules
- Tailor solution relevant to your expertise for an effective learning experience
- Direct support from our team of digital experts
- Receive a detailed impact-focused report showcasing personal development of your employees

Find more information about team plans here: https://grow.ac/teams


---------------------------------------------------------------------------------------------------------------------
Keywords:
Subscription-based business, Retention strategies, Unit economics, Cohort analysis, Lifetime value (CLV), Email marketing, Influencer partnerships, Customer churn, Growth marketing, Digital skills

#SubscriptionBusiness #RetentionStrategies #UnitEconomics #CohortAnalysis #LifetimeValue #EmailMarketing #InfluencerPartnerships #CustomerChurn #GrowthMarketing #DigitalSkills