Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.

This week we're joined by Claire Carlile, Local Search Expert at ⁠BrightLocal⁠ and we talk about:

- Branding and pricing lessons from consumer goods
- How did that get there? Exploring the local Knowledge Panel beyond the NMX
- What the heck is “Brat Summer”? — why you’re seeing lime green all over social

Get a FREE review of your website: ⁠⁠https://exposureninja.com/rpod/review⁠⁠

Get the show notes: ⁠⁠https://exposureninja.com/podcast/dojo-28⁠

Timestamps
00:00 – Intro
02:49 – Story 1 – Branding and pricing lessons from consumer goods
15:19 – Story 2 – How did that get there? Exploring the local Knowledge Panel beyond the NMX
26:51 – Story 3 – What the heck is “Brat Summer”? — why you’re seeing lime green all over social
39:00 – The Tasks

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Who We Are
Exposure Ninja is an industry-leading digital marketing agency delivering high-ROI marketing campaigns to businesses around the world.

The Nottingham and London-based agency specialises in performance-driven SEO, Content Marketing, PPC, Email Marketing, and Website Development.

Exposure Ninja is a proud Certified B Corporation.

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Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Jess Percival, Dale Davies, and Tim Cameron-Kitchen

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