1. Setup Website and Analytics
2. Define KPIs
3. Develop Target Customer Persona
4. Keyword Research and Content Strategy
5. Create Email List
6. Create Social Pages
7. Develop Initial Cornerstone Content
8. Create Lead Magnet for Target Customer
9. Create Follow-Up Series
10. Create Landing Page
11. Present Solutions on the Website
12. Create SEO-Friendly Content Consistently
13. Repurpose Content Consistently
14. PROBLEM-SOLVING CONTENT MARKETING
15. Website Conversion Rate Optimization
16. Grow Your Following
17. Influencer Marketing
18. Paid Advertising
19. Offer a Great Service
20. Iterate & Improve