Management by walking around is an organizational principle made famous in the 1980’s. Years of research indicate that effective management practices are not built around MBWA. But the idea of requiring managers at all levels of the organization to wander around their departments to observe, converse, and hear from employees continues as a common business practice.
While MBWA sounds helpful, its limitations suggest that modern practices focused on building trust and relationships are more effective for management. Limitations include available hours, focus, and application. Available hours. Managers are charged with planning, organizing, coordinating, and controlling; yet even CEOs—the managers who should be the most in control of their time—report spending 53 percent of their average 55-hour workweek in time-wasting meetings.
Focus. MBWA turns management’s focus toward the concerns of employees. This is good, but only to a degree. High-level leaders also need to be thinking strategically, proactively, and longer-term. Application. The principle behind MBWA is that the more managers know their employees, the more effective those managers will be. This is not always (or even often) true. We need objective data to make the most effective management decisions.
Based on the need for managers to dedicate their efforts to administering and growing businesses, and given the proven effectiveness of objective performance measures, it seems the time for MBWA is gone. Yet there is that one caveat: Managers should know their employees well.