Central to the continuous improvement process is the Plan, Do, Check, Act (PDCA) cycle. As a process management system, the PDCA cycle translates to "adding value" to products and services. The "entrepreneurial spirit” reflects a commitment by an entrepreneur to improve continuously and to experiment and seek innovative ways to serve their clients better and satisfy their needs. Improvement is the result of exploring, taking risks, and seizing opportunities to change possibility into a reality. This is achieved by adopting a synergistic approach to planning and implementing development programs.