Watch how HBO has defied the definition of TV since its first broadcast in 1972.

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http://www.fastcompany.com/3044840/its-not-tv-watch-hbos-award-hoarding-history-in-4-minutes

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[Photos: FRAGGLE ROCK (HBO/EVERETT COLLECTION); MICHAEL FUCHS (EVAN AGOSTINI/GETTY IMAGES); COMIC RELIEF HOSTS (NEAL PRESTON/CORBIS); WRITERS’ STRIKE (BETTMAN/CORBIS); VIACOM GUY (RICK MAIMAN/SYGMA/CORBIS); GARRY SHANDLING (NBC/GETTY IMAGES)(BARRY KING/GETTY IMAGES)(FRANK TRAPPER/SYGMA/CORBIS); EMMY AWARD (NG IMAGES/ALAMY); MANOLO BLAHNIKS (KIRSTEN SINCLAIR/GETTY IMAGES); SOPRANOS CAST (REUTERS/CORBIS); THE WIRE (HBO/EVERETT COLLECTION); SPIKE LEE (PAUL BUCK/EPA/CORBIS); SHEILA NEVINS (JASON LAVERIS/GETTY IMAGES)]