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00:00 Intro to Pokémon
01:30 Publishing Business Development With Nintendo
04:47 Business Development to Create the Pokemon Anime with OLM, Inc.
07:12 Western Expansion with 4Kids Entertainment
09:02 Merchandise Business Development with Multiple Vendors
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Intro to Pokémon
If you've been on the internet lately, you might have noticed that Pokemon is having a huge resurgence, and so many fans new and old around the world are collecting Pokémon cards. Most people have not realized this, but Pokemon is the largest grossing franchise of all time. In this video, we'll be going over Pokemon's top business development deals to take the #1 spot.
Publishing Business Development With Nintendo
Satoshi Tajiri from Japan is credited as the founder of Game Freak and Pokemon. It was under his initiative that worked with Nintendo to create the first Pokemon games (Red, Green, and Blue Version for the Game Boy). This business development strategy works because Game Freak focuses on developing the best possible Pokemon game while Nintendo handles marketing, distribution, and the franchise's general business side.
Business Development to Create the Pokemon Anime with OLM, Inc.
The next business development deal Pokémon did is working with OLM, Inc. the create the original Pokémon anime series we all know and love. The anime itself doesn't make much money when it comes to T.V. revenue. However, the anime acts as a form of advertising to get fans to purchase Pokémon merchandise, Pokémon trading cards, Pokémon video games, and other Pokémon products and experiences.
Western Expansion with 4Kids Entertainment
Pokémon was first released as a video game in Japan in 1996. With it's incredible success, the next step for Pokémon was to expand into the western market. This is why Pokémon worked with 4Kids Entertainment to adapt the Pokémon franchise into the western market from dubbing the anime and building out its merchandise business in North America.
Merchandise Business Development with Multiple Vendors
With merchandise being the primary driver of revenue for Pokémon, the Pokémon company decided to work with many vendors worldwide to produce this vast amount of products for customers."
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Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became on the top performers in North America in just one year.
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