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How many times have you found yourself in a sales meeting where everything seems to be going great, and the prospect even tells you they want to move forward with the deal.
But when it comes down to actually signing a contract… something always seems to stop the deal from closing.
Now, there could be several reasons why this happens.
But the most common deal-killer I've found is the lack of scarcity.
You see, people need a reason to buy right away.
Without a reason to make a decision, your product or service becomes a "nice to have."
And as you might have already realized a "nice to have" products or services are quickly forgotten.
So instead, what we need to do is create a sense of urgency to give the prospect a reason to make a decision NOW so you can close more sales.
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About Patrick Dang
Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became on the top performers in North America in just one year.
After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students around the globe.
Since then, Patrick has trained over 50,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation using cold email and LinkedIn, cold calling, and sales skills.
Ultimately, Patrick's vision is to inspire others to make a living from their passions and provide the knowledge and tools to make it a reality.
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#patrickdang #scarcity #sales
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