Learn what the day-to-day life is like in B2B Sales.
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00:00 B2B Sales - Day In The Life In B2B Sales
00:25 Lead Generation
02:41 Qualifying
03:53 Discovery
05:49 Pitching
07:50 Negotiate
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What Does The Day In The Life In B2B Sales Look Like
The day-to-day life in B2B sales primarily is a customer-facing role. You'll be expected to reach out to new clients, generate meetings, and close deals. The primary goal of B2B Sales and business development is to build relationships to generate revenue for a business.
Lead Generation For B2B Sales
One of the most important activities you can do in B2B Sales is sales prospecting. That's the process of reaching out to potential clients with intentions to generate a business meeting. Usually, sales development representatives (SDR) and business development representatives (BDR) will be focused on lead generation and sales prospecting. The different types of leads include outbound lead generation (cold email, LinkedIn, and cold calling) and inbound lead generation (marketing activities).
B2B Sales Qualifying Prospects
In B2B Sales, once a lead turns into a meeting, either a sales development rep or an account executive will qualify the sales prospect. This means taking 15 minutes to ask questions to learn about the prospect to see if they are a good fit to purchase your product or service.
How to Further Qualify Prospects with a Discover Call
Once the lead is somewhat qualified, the next step in the sales process is the discovery phase. This is where an account executive will do a 30 to 60-minute meeting with the prospect to learn more about their business and identify pains.
How To Pitch in B2B Sales
In B2B Sales, pitching, presentations, and demos are critical to getting the prospect to understand what value they're getting by purchasing your product or service. Typically it's an account executive that will pitch.
How To Negotiate in B2B Sales
Towards the end of a B2B sales cycle, an account executive will negotiate with the prospect before the deal is closed. You may have to negotiate on price or any other terms in a contract.
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Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became one of the top performers in North America in just one year.
After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students worldwide.
Since then, Patrick has trained over 70,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation, cold email, LinkedIn, cold calling, and sales skills.
Patrick's vision is to inspire others to pursue their dreams and provide the knowledge and tools to make those dreams a reality.
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