Our video will describe the Google Display Network aka the GDN. You might be wondering what sites are on the GDN, how much the google display network costs, and how to run your display ads on the google display network. If you have ever wondered: What is the Google Display Network? What is the GDN? Well if you need the Google Display Network explained, this is the video for you. When you are beginning running Google Ads, you need to understand how it works.
The Google Display Network is a massive advertising network full of websites, videos, and apps. It has billions of available ad impressions for advertisers who want to show their display ads to potential customers. The GDN is a network where you can run your ads and take advantage of audience targeting, keyword targeting, website targeting, app targeting, and more.
What sites are on the Google Display Network?
Any website, app, or video that is set-up to be monetized with Google Ads is a part of the Google Display Network. If you create a website tomorrow, and you add Google Ad inventory to your current website impressions, you can be a website on the GDN immediately. Some of the top websites include search engines like Ask.com, informational websites like W3Schools.com, and news websites like Guardian.com.
How many sites are in the Google Display Network?
Google Ads display ads can run on over 2 million websites and in over 650,000 apps, so your ad can show up on this massive inventory full of ad impressions.
The Google Display Network partner sites can vary over time depending on who is running Google Ads. The Google display network reach is massive and you would never run out of inventory for your ad to run. The major challenge is understanding Google Display Network ad specs and Google Display Network targeting so that you can drive results for your business.
How much does Google display network cost?
It depends but you have complete control over your costs. You can bid on your audience for clicks and the pricing ties back to the bids you set. Higher bids will mean more expensive clicks whereas lower bids will mean less expensive clicks. The costs can vary but you pay when your ad is actually clicked. That means you can get thousands of ad impressions for free and you will only pay during your first click.
More Info Here: https://support.google.com/google-ads/answer/2404190?hl=en
- https://ads.google.com/home/how-it-works/display-ads/