Check out our Instagram Advertising Tutorial updated for 2017. We show how to create Instagram Ads and give you Instagram Advertising Strategies you can implement in your own campaigns. You can drive more conversions and sales through Instagram with the tips above in our tutorial.
First, you need to make sure you have a conversion set-up on your website. Unless you have a key performance indicator like sales or leads that you can optimize for, you won't be able to create website conversion campaigns. Depending on your conversion, you want to choose ads and targeting that will help you reach your goal properly.
Second, you need to make sure you have your Instagram account linked to your Facebook page. You need a Facebook Ads Account so you can run the paid advertising. Once you have your Instagram page connected to your Facebook, you will be able to run ads through Power Editor or the Facebook Advertising Interface. You can use all the same audiences and capabilities on Instagram and run ads in the feeds of users.
Third, you need to make sure you have awesome advertisements that you can test against each other. If you have a great piece of creative then you can drive results with Instagram Ads. One of my favorite Instagram Advertising Tricks is to run multiple ads against each other at all times because it helps drive better results. In addition, you can lower your Instagram Ads Costs by running multiple ads at the same time.
In this video, we go over Instagram Advertising campaigns for 2017. We will go through setting up website conversions, setting up Instagram ads, setting up ad campaigns, and monitoring your results. We will go through Facebook business manager to do everything and we recommend setting that up for your business.
If you are wondering how to set-up Instagram ads, How much does it cost to put an ad on Instagram, or how to promote instagram posts, this will definitely help you. Your business can start doing paid advertising on Instagram and use their incredible platform.
There are different options when it comes to Instagram advertising from website clicks to conversions to video views, and this video will strictly cover campaigns that target conversions.