To install Google Analytics on Shopify, you will need to create a Google Analytics account and add the appropriate tracking code to your Shopify website. Here are the steps to do this:
Go to the Google Analytics website and sign up for an account.
After creating your account, you will be given a tracking code. This code should be added to every page of your website that you want to track.
To add the tracking code to your Shopify website, go to the "Online Store" section of your Shopify admin dashboard and click on "Themes".
In the "Themes" section, click on the "Actions" dropdown menu and select "Edit code".
In the "Layout" folder, click on the "theme.liquid" file to open it.
Scroll to the bottom of the file and paste the Google Analytics tracking code just above the closing body tag.
Save your changes and then go back to the Google Analytics dashboard. After a few minutes, your website traffic data should start to appear in your Google Analytics account.
By following these steps, you can install Google Analytics on your Shopify website and start tracking website traffic and user behavior. This can provide valuable insights into how users are interacting with your site, allowing you to make more informed decisions about your marketing efforts.