Discover how to set-up your first Pinterest Ads Traffic Campaign. We go through everything like setting up your Pinterest ads account, setting up billing, setting up your pinterest pin for promotion, campaign tracking, keyword targeting, interest targeting, location targeting, language targeting, and setting bids.
For promoted pins, you can target users interests on Pinterest as well as Keywords. There are different campaign types where you can bid for impressions to brand your business, bid for engagement to get people to click, share and save your pin, and traffic campaigns, which drive traffic directly to your website.
In this example, we take a client site http://www.beachfrontdecor.com and use two of their different wicker furniture articles to test landing pages and ads. Beachfront Decor sells coastal beach decor products like bedding, furniture, lamps, and rugs online.