Discover how to create retargeting ads with Google Ads. Our Google Remarketing tutorial for 2022 will show you how to use Universal Google Analytics, Google Analytics 4 (GA4), the Google Ads Tag, Google Tag Manager, and with a YouTube channel. You can run ads to people who have visited your website in the past.

Video Chapters:
0:18 Finding Google Ads Audience Manager
1:05 How Google Ads Remarketing Works
1:28 Enable Google signals data collection with Google Analytics
3:45 Link Your Google Analytics and Google Ads accounts
7:55 Create Remarketing Audiences with Google Analytics 4
12:55 Add Remarketing Audiences to Google Ads campaigns
21:42 Create Remarketing Audiences based on your YouTube channel
23:07 Install the Google Ads Tag on your website with Google Tag Manager