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This video on How to use Google keyword planner by simplilearn will take you through the basic knowledge of the Google Keyword Planner tool used in Keyword Research for SEO. Keyword research is identifying the words and phrases people use to search for information, products, or services online. This research is critical for optimizing a website's content, ensuring it appears in search engine results pages (SERPs) for relevant queries. There are various tools to obtain keywords, one of which is keyword planner, widely used among digital marketers. Keyword Planner is a free tool provided by Google Ads that allows marketers to research and analyze potential keywords for their campaigns. It provides valuable data such as search volume, competition, and suggested bid estimates for each keyword. This information helps marketers determine the best keywords to target, allowing them to create more compelling content and ads that attract relevant traffic to their websites. Below are the topics we are covering in this Google Keyword Planner tutorial.

00:00:00 How to use Google keyword planner?
00:02:34 How to do keyword research?
00:08:50 Search Volume
00:10:16 Competition/Difficulty
00:11:38 Relevancy
00:12:30 Commercial Intent
00:13:14 Primary And Secondary Keywords

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️ About Post Graduate Program In Digital Marketing:
Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills.

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