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This video “Introduction to Digital Marketing”, is for all aspiring Digital Marketers who are looking forward to getting started with digital marketing. We will cover what Marketing is, the four pillars of Marketing and the evolution of Marketing in this video. We will also help you understand the difference between Traditional Marketing and Digital Marketing.

What is Marketing?
Marketing is the practice of attracting prospective consumers or customers to your products and services. Marketing includes research, advertising, selling, and distributing your goods or services.

What is Digital Marketing?
The use of the internet and other digital communication channels to promote companies and reach out to potential customers is known as digital marketing. Email, social media, web-based advertising, and text and multimedia messaging are all examples of marketing channels.

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Intellipaat is a global online professional training provider. We are offering some of the most updated, industry-designed certification training programs which includes courses in Big Data, Data Science, Artificial Intelligence and 150 other top trending technologies.
We help professionals make the right career decisions, choose the trainers with over a decade of industry experience, provide extensive hands-on projects, rigorously evaluate learner progress and offer industry-recognized certifications. We also assist corporate clients to upskill their workforce and keep them in sync with the changing technology and digital landscape.

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Following topics are covered in this session:
00:00 - Introduction
1:05 - What is Marketing?
3:01 - The 4 Pillars of Marketing
10:05 - Evolution of Marketing
13:51 - Teaditional Vs Digital Marketing

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