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With the rise of the Internet, Digital Marketing has now become the need of the hour with the majority of organizations and individuals trying to cash in opportunities and careers in the field. While the world of advertising is being driven by the developments in marketing and its methods, Digital Marketing has become an extremely important facet of marketing in today’s world, and that's why it's one of the most sought-after career options today.


Know what you want but not how to start? That’s the kind of question you surface very often when considering a career option, and that’s why Great Learning brings you this video which discusses the concept of digital marketing in detail and talks about digital marketing as a career option! The video also gives you a thorough run-through of Digital Marketing Career Roadmap in 2021 to help you get rightly started and discusses how you can tap the most to your advantage out of this discipline.

00:00 Introduction
02:10 A Career in Digital Marketing
02:50 Digital Marketing Roadmap 2021
03:22 Step 1: Research
04:24 Step 2: SEO
05:09 Step 3: SEM
06:16 Step 4: Content Creation
07:11 Step 5: Social Media Marketing
08:13 Step 6: Email Marketing
09:23 Step 7: Certification
10:40 Outroduction

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