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Product Categorization refers to the placement and organization of products into their respective categories. To eliminate human intervention, we can always rely on Machine Learning algorithms to do the task. Keeping in mind the importance of this concept we have come up with a tutorial on Product Categorization Using Machine Learning.
Machine Learning is one of the fastest growing and trending technologies of today's time. We feed some data to the machine, it learns from that data and finally make predictions. In this video we'll be using machine learning algorithms to place various products into their respective categories.
By doing accurate product categorization we can increase conversion rates, strengthen our search engine and improve the google ranking of our website. It benefits the e-commerce and marketing of the organization. So watch the video till the end so that you can learn and apply the same on your own.
Following pointers will be covered in this video:
00:00:00 - Introduction
00:00:45 - What Is Product Categorization?
00:04:18 - What Is the Business Impact?
00:05:36 - Key Features Of Product Categorization
00:08:25 - Key challenges
00:09:28 - Strategy
00:10:43 - Problem Statement
00:11:18 - Case Study
00:46:57 - Demo
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