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In this video, we will understand who a Facebook Business Manager is and what he does for a living. We will understand the different types of campaigns and the prerequisites required to launch a campaign. We will investigate how the campaign dashboard looks like and the different features available in it. We will also Optimize a campaign for maximum performance. In the end, we will set up an Inventory and understand how Filtering works.

00:00:00 Introduction
00:02:10 Who is Facebook Business Manager?
00:14:02 Campaign Types and Prerequisites
00:28:44 Introduction to the Campaign Dashboard
00:43:16 Configuring a Conversion Campaign
01:05:48 Optimizing the Campaign
01:16:42 Setting up Inventory and Filtering

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