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Google Analytics is one of the top tools used by individuals and thousands of businesses worldwide to launch, track and actively monitor ads on the various Google platforms. Around 70 million websites today make use of Google Analytics and it finds itself to be one of the most important analytics tools in the modern era of digital marketing. Since it is this important to know the in and out of Google Analytics, we here at Great Learning have come up with this course to help you understand all of the foundational concepts completely and put them into practice.

Topics Covered:
00:00 Introduction
01:27 Introduction to Google Analytics
04:50 Setting up the Campaign
12:10 Real-time report tracking
16:20 Understanding audience tracking
23:35 Catering ads to mobile users
29:10 Analysis of campaign behavior
33:25 Summary

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Google Analytics course: https://glacad.me/2VeKbvZ

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Visit Great Learning Academy to get access to 1000+ free courses with free certificate on Data Science, Data Analytics, Digital Marketing, Artificial Intelligence, Big Data, Cloud, Management, Cybersecurity, Software Development, and many more. These are supplemented with free projects, assignments, datasets, quizzes. You can earn a certificate of completion at the end of the course for free.

About Great Learning:
With more than 5.4 Million+ learners in 170+ countries, Great Learning, a part of the BYJU'S group, is a leading global edtech company for professional and higher education offering industry-relevant programs in the blended, classroom, and purely online modes across technology, data and business domains. These programs are developed in collaboration with the top institutions like Stanford Executive Education, MIT Professional Education, The University of Texas at Austin, NUS, IIT Madras, IIT Bombay & more.

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