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Unlocking Growth Mastering the Multivariate Test in Experiments

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Lesson extensions

Lessons List | 12 Lesson

Experimentation The Key to Stand Out in Growth Marketing

Experimentation The Key to Stand Out in Growth Marketing

Experimentation Unleashed Mastering the Experiment Design Canvas

Experimentation Unleashed Mastering the Experiment Design Canvas

Case Study The Spotify feat Netflix Experiment

Case Study The Spotify feat Netflix Experiment

Master Growth Marketing How to avoid common experimentation mistakes

Master Growth Marketing How to avoid common experimentation mistakes

Unlocking Growth Mastering the Trigger Test in Experiments

Unlocking Growth Mastering the Trigger Test in Experiments

Unlocking Growth Mastering the Smoke Test in Experiments

Unlocking Growth Mastering the Smoke Test in Experiments

Unlocking Growth Mastering the High Hurdle Test in Experiments

Unlocking Growth Mastering the High Hurdle Test in Experiments

Unlocking Growth Mastering the MVP Test in Experiments

Unlocking Growth Mastering the MVP Test in Experiments

Unlocking Growth Mastering the Split Test in Experiments

Unlocking Growth Mastering the Split Test in Experiments

Unlocking Growth Mastering the Multivariate Test in Experiments

Unlocking Growth Mastering the Multivariate Test in Experiments

Unlocking Growth Mastering the Sequential Test in Experiments

Unlocking Growth Mastering the Sequential Test in Experiments

Unlocking Growth Mastering the Wizard of Oz Test in Experiments

Unlocking Growth Mastering the Wizard of Oz Test in Experiments

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Course Description

Growth marketing fundamentals, in this course you will learn how to identify key growth opportunities, implement data-driven marketing strategies, and optimize the customer journey to drive engagement and retention. Discover essential tools for tracking metrics, conducting experiments, and crafting campaigns that convert. Gain insights into customer acquisition, retention, and scalable growth tactics. With a hands-on approach, this course equips you with the skills to build a growth marketing funnel, analyze performance, and adapt strategies for different channels and audiences. Perfect for beginners aiming to establish a solid foundation in growth marketing.

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