How To Get Buy in For Your Marketing Strategy
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in this course designed to empower marketers and SEO professionals with the knowledge and skills needed to enhance their website’s ranking on Google using Google’s AI-driven tools. In this course, you will learn how to leverage AI for keyword research, content optimization, and competitive analysis. The course covers topics like Google’s RankBrain and BERT algorithms, which help you understand how Google interprets and ranks content based on user intent and relevance. You’ll explore practical applications of AI tools such as Google Search Console, Google Analytics, and Natural Language Processing (NLP) techniques to create content that resonates with your audience while aligning with Google’s SEO standards. Additionally, the course provides insights on utilizing AI to monitor site performance, identify SEO opportunities, and stay updated with algorithm changes. Whether you’re new to SEO or an experienced marketer, this course will equip you with the AI strategies needed to improve visibility, increase organic traffic, and maintain a competitive edge in Google’s search results.
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