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International Business Lecture 14

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Hammayoun Shahzad

Nice 2024-10-02

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Course Description

International business strategies course, in this course we delve into the dynamic realm of global commerce, focusing on strategic approaches to navigate the complexities of international markets. Participants explore key concepts such as market entry strategies, global competitive analysis, multinational coordination, and cross-border alliances. Through case studies and interactive discussions, students gain insights into the strategic decisions and considerations involved in expanding businesses across borders. From assessing market potential to mitigating risks and leveraging opportunities in diverse cultural and regulatory environments, this course equips learners with the tools and frameworks needed to formulate and execute effective international business strategies. Whether you're an entrepreneur seeking global expansion or a manager leading multinational operations, this course provides valuable insights and practical guidance for success in the global marketplace.