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PPC analysis techniques

Track :

Computer Softwares
Course Presenter :

Coupler․io Academy

Lessons no : 20

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Lessons | 20


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PPC analysis, in this course we will learn about the PPC analysis process, covering everything from evaluating campaign performance to optimizing results. Discover how to analyze key metrics such as CTR, CPC, and ROI to assess ad effectiveness. Explore keyword performance, audience targeting, and conversion tracking to maximize the success of PPC campaigns. Gain insights into budget optimization, A/B testing, and troubleshooting underperforming ads. You’ll also learn to create detailed reports and use data to refine strategies. By the end of this course, you’ll have the skills to manage and improve PPC campaigns across platforms like Google Ads and social media, ensuring maximum impact and profitability. Coupler․io Academy